3/25/2009

How many visitors would a site need to earn 4,000 dollars a month with adsense?

I know it is difficult to answer, but a ballpark figure is all I am looking for. I have an educational webpage with teacher resources and am thinking of signing up for adsense.


You don't need multiple websites to earn $4,000 a month with Adsense. For a long time, I earned more than $4000 with only one website. It all depends how well your website fits with Adsense

In terms of earning money on Adsense, your mileage varies. One website with the 10,000 uniques a day can earn $50 a month while another may earn $5,000. It is not easy to predict how much you will earn from Adsense. The only way you can learn about how your site will perform with Adsense is through trying it.

The amount you can earn will depend on the

1. Responsiveness of audience to the ads = A travel website that provides information on travel to Spain will attract visitors looking for ways to arrange their travel and spend money on their vacation to Spain. Your site provides the info, but the ads will provide hotels, travel agencies, tourist destinations, car rentals -- ads that are likely to get the attention of the users of your site. This is a site that will most likely do well with Adsense. However, if you are a gaming website where the main purpose of the user is to play games on your site, then Adsense will not perform as well.

2. Ad format = some types of ads do better than others depending on your content and layout. In our case, large rectangles in the middle of the content is the best, while leaderboards do not generate as much as income. Skys are the worst for us. Experiment and measure the results via channels and see which formats work best for you.

3. Ad placement - check Google's heat map as they have tested where the best placements are https://www.google.com/support/adsense/bin/answer.py?answer=17954&ctx=en:search&query=adsense+heat+map&topic=0&type=f

4. Ad colors - sometimes ads blended into the content works wonders, but sometimes ads that contrast your site colors work best

5. Number of ad units on a page = we are allowed maximum of 3 ads + 1 ad links + 1 search box on a page. Maximize the allowed number based on the resulting look of your page (you don't want an overkill of ads). Users going to your page and reading your content may ignore the banner or rectangle at the top of the page, but may click on the ad at the bottom of the article

6. Smartpricing - the big unknown in Adsense. No one knows how this actually works. But it can affect the pricing of the ads on your site. If the advertiser paid for $0.50/click - but your site is smartpriced - then the cost may be discounted lower (e.g. $0.25). So you may try to develop a site based on high paying keywords but if smartpricing gets to you, then you may not get as much per click as what you are expecting from your keywords.

Here is Google's explanation of smart pricing https://adwords.google.com/support/bin/answer.py?answer=9562&query=smart+pricing&topic=0&type=f

Google's smart pricing feature automatically adjusts the cost of a keyword-targeted content click based on its effectiveness compared to a search click. So if our data shows that a click from a content page is less likely to turn into actionable business results -- such as online sales, registrations, phone calls, or newsletter signups -- we reduce the price you pay for that click.

Experiment with the factors above (except smartpricing, which you can't control), and see which combination works best. Remember though that not all sites do well with Adsense - even if you get gazillions of traffic but your visitors are not interested in looking for ways to spend their money, they won't be interested in your ads and won't click.

Most of my sites earn around $10 per 1000. That would take 400,000. Of course I have sites and blogs that earn much more and much less. It really depends on how well your content matches up with advertisers and their products, and how well it matches with your readers. You need readers that will click combined with relevant offers that make enough money to encourage advertisers to pay a high price per click.

I honestly think you answered it with your first sentence: it is very difficult to answer. I have sites that get 5-10 unique visits a day that make more money than sites with 10,000- because of the specific niche and its relation to offers.

Well it depends on a whole host of factors, but generally the average Click Through Rate of an adsense ad is 3% - 5%

Since your niche is education, it may be rather profitable. This is because there are a lot of advertisers paying big money to get student loan and college tuition leads. I would say the average earnings per click you will receive will be around 15-20 cents.

So to earn 4k a month on adsense (which is quite a bit a money from adsense) it would take ~22k adsense clicks a month or 740 a day.

So it would take about 500k visitors a month. Or about 16k a day.

Now, there will be many factors that change these numbers such as a site layout which encourages a higher click-through rate and a higher or lower earnings per adsense click, but that should give you a general idea.

If I were you, I would research alternatives to adsense. I highly recommend starting here:

http://www.shoemoney.com/2008/11/13/beyond-adsense-website-magazine/

I think JustinM gave a very good answer.

You would need multiple websites all having a lot of web traffic to generate $4k a month. Or, a few super-sites that have many thousands of visitors a day with hundreds clicking.

On top of that, you would be under the scrutiny of Google and if they suspected even a hint of click fraud, they will drop you like a hot potatoe and you'll never see your check.

Good Luck!

Increase your visitor and click on your Adsense.. That is true, click rate each ads is 3%-5%..

Its not impossible but needs a lot of hard works. You need a lot of traffics. I would suggest you add affiliates, sell advertisement and other programs to increase your earning

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